Here is my review of the two popular Content Managment Systems WordPress and Wix.

Wix vs WordPress

 It is often used to support multiple users working in a collaborative environment. Here I review the two most popular CMS’s – Wix vs WordPress. As a side note, since Wix is design driven, it’s not a pure CMS.

     Wix seems slow and for the free level, you have the Wix logos everywhere. WordPress is different, much more reliable even for a free blog. Wix is slow loading due to its flash nature.

     It’s that sort of template, anyone can build-you-own awful website crap, ‘built with WIX’ at the bottom looks very unprofessional.

 Wordpress is easy to use

There are 1000’s of templates to choose from and easy to customize if you have a bit of coding experience. Plugins make life so much easier as well.   With WordPress, it’s easy to implement and to edit content.  Also, the support system in the CMS (Content Management System) is awesome.

 Limititions Of Wix

  Wix is a web builder where you have to choose from one of their templates. It’s very easy to use. However, once you pick a template you are stuck with that template you can edit pieces of it but not everything, so take that into consideration.

    With Wix, the Wix people will not let you move the site from them and you begin to feel that they own it. Wix is a simple way to get a site up quickly, but again you can only use their server. Once a website is in Wix, you cannot export it to WordPress, other platforms. 

What about SEO?

       Within the Wix built-in to the website builder, you do get some SEO functionality.  However, it will be limited to whatever the centralized developers offer you. Also, just because functionality and the ability to write SEO in an application exists, does not mean that Google and the other search engines will necessarily look on it favorably.

       So is Wix better than WordPress? Not when it comes to SEO and the number of Search Engine Results Pages (SERPs) tracked when you type in each into the Google search engine.

      WordPress has almost 50 times the number of SERPs than Wix, meaning it is a far more popular platform. That coincides with the fact that there are 77 million WordPress sites up now versus only 43 million Wix sites. The reason for the high popularity of WordPress may be that Google loves WordPress sites. It tends to rank them well.

      Big name companies like TechCrunch, TED, and even CNN use WordPress for their blogging platforms. Another big reason SEO is stronger with WordPress is the number of SEO plug-ins to help facilitate the process of optimizing the content.

 Wordpress has a learning curve.      

     For many users, the extra time needed to learn WordPress is rewarded down the line in better content control and publishing capabilities, and it extends beyond to full internet.

     However, there are a number of WordPress plug-ins that help you publish your website on social networking sites and around the web to help you get the word out about your site.

     If you’re looking for a simple way to get your feet wet with creating a website, Wix can get you started quickly at the expense of SEO.

     If you’re looking much further down the line towards establishing a website you have full control over and that is highly customizable for anything that pops up in the future, then WordPress is the better application. 

Wix vs WordPress – Pricing / Ongoing Commitments

     The amount of money to invest in your website is an important consideration, and this can vary widely depending on if you use Wix or WordPress.

 Wix offers 4 premium plans and 1 Free One:

  • Free
  • Connect Domain – $4.08 per month for an annual plan (or $6.90 for a monthly plan)
  • Combo – $8.25 per month for an annual plan (or $10.95 for a monthly plan)
  • Unlimited – $12.42 per month for an annual plan (or $15.95 for a monthly plan)
  • eCommerce – $16.17 per month for an annual plan (or $19.90 for a monthly plan)
  • VIP – $24.90 per month for an annual plan (or $29.90 for a monthly plan)

Wix vs WordPress plans

     So the ongoing annual cost for Wix ranges from free, to $48.96 per year for the lowest premium plan, to $298.80 per year for the VIP plan.

       For the Combo, Unlimited, eCommerce and VIP plans, Wix gives you a free domain name ($10 – $12 value every year) and $125 to $250 in advertisement vouchers (Google Adwords and Facebook Ads). So if you use the vouchers, you can make your annual fee back very quickly.

 Wix vs WordPress – Flexibility

    WordPress is an open source platform, this means that their codes are open to everybody to use and modify. Any programmer/coder can use WordPress to create their own themes or plugins.  They can also be for others to download for free, or for a fee.

The Winner is… WordPress

   WordPress used by nearly 75 million websites making it the most popular CMS in the world.  According to WordPress, more than 409 million people view more than 23.6 billion pages each month and users produce 69.5 million new posts and 46.8 million new comments every month. It also powers more than 25% of the world’s websites. 

 

I am currently writing a document outlining the process I will use to design “mobile first” responsive websites. I will include the use of Grunt.js to automate the use of CSS3 Preprocessors.  My choice is SASS with Compass.  For Page layout I am using Susy.

 

Outline

Research & Planning

“Why Would Someone Come To Your Site?”

“What Is The Main Goal You Are Trying To Achieve?”

“Who Are Your Main Competitors?”

  • PlanUser Scenarios
  • Content Inventory

Visual Design in BrowserMobile First

Design From The Content Out

Text Design

Use Markdown tool http://dillinger.io/

(HTML/CSS foundation & graphics created as needed)

  • Test in Devices
  1. Branding,
  2. Wireframes,
  3. Responsive design and flexible grids,
  4. Using Grunt JS To Manage Compass with SASS,
  5. High-definition screens,
  6. Flexible images,
  7. Content animation,
  8. WordPress development,
  9. Testing and analytics.
  • Get Feedback and Evolve
  • Move from development to production

The Genesis Framework

The Genesis Infinity Theme

The “Fastest WordPress Hosting” of 2017 Was Award To Genesis

Genesis represents the ideal WordPress site design platform for both professionals designers and developers alike.  A competing product Thesis has much a higher learning curve.

The framework is separate from site child theme.  You can imagine that WordPress is the engine, the Genesis framework is the body, and the theme used is the skin or paint job.

20 Mobile-Optimized HTML5 Designs

If you want sleek, professional design without paying a fortune for it and without fearing instant obsolescence as web design evolves.  You can choose from a score of included turnkey “mobile optimized” HTML5 designs that provide beautiful frames for your content.   Then feel free to personalize any of the included themes by tweaking the CSS, or go to a completely custom Genesis child theme.

Easy Customization

Basic customization is easy to do, with the options of naming, color, logo images.  For more in-depth changes, you will need to edit your theme functions.php and style.css only.

You can add “hooks” which is much simpler than creating new files for each area needing changes. All that is needed is for you to pick one item from your site then place it in a different place, or overwrite the place with custom functionality.

Zero “Hosting” Hassles

All of the hassles of a self-hosted WordPress site are gone, so you enjoy the ease of use, built-in mobile themes, and superior speed. There are no surprise expenses for bandwidth upcharges, storage, CPUs, and RAM.  All StudioPress sites do remain solid even during surprise traffic spikes that may occur.  So you won’t ever have to pay extra for any short-term high traffic.

Rock-Solid Security

Built into framework architecture is maximum security and performance of your website.  What is including is intrusion prevention, continuous scanning, and monitoring for malware, distributed denial of service (DDoS) protection, plus more.

Umbraco

Unfortunately, Umbraco is not ideal for personal blogs or smaller websites. That is because it was designed with much larger organizations in mind. It’s currently used by brands like wired.co.uk, Vogue and asp.net.

According to the Umbraco site, it “is the choice of many organizations because of its no-cost, open-source licensing, its simplicity, and its unlimited potential.” It was built from the ground up for Microsoft’s .NET technology, and as such it is mainly a CMS for .NET developers. Of course, it can also be modified to work more naturally as a CMS too.

Again, it’s great for larger organizations and developers who use the .NET framework and related applications on a regular basis. It is open source which means it supports third-party modifications and additions, but even without the added support it works great as-is. The user interface is simple and convenient, and the platform includes support for media and digital assets similar to WordPress.

The .NET support also means that if you have a skilled developer or two on hand you can shape the platform to work exactly how you need it.

Joomla

Joomla is arguably one of WordPress’ biggest competitors. Behind the platform is a very active community of developers and bloggers. Together they’ve created more than 7,000 extensions for the platform that add all kinds of functionality and features. In fact, you can find an extension that does almost anything. They can be likened to plugins for WordPress.

The downfall of this CMS is that you’ll have to pay before you can access most plugins or visual themes. This is similar to WordPress, except Joomla does not have as many free options floating around.

That said, it’s a very powerful CMS and will work well for just about any site. You can even use it for a personal blog, or independent publication.

 

 

 

 

WordPress Business Document

Merriam Webster

Democratize: to make (something) available to all people: to make it possible for all people to understand (something).

¼ Of All Website’s are in WordPress, followed by Drupal

1. Free Availability of Software Tools:

• Image Editing: Pixlr.com

• Wire framing: Balsmiq.com

• Invoicing & Billing: Curdbee.com

• Accounting: Outright.com

2. Work Areas In WordPress Site Design

  • Parent/Child Theme
  • Backup
  • Updates
  • Customization
  • Logo, Header. Color Scheme
  • Slideshows
  • WordPress & Mailchimp Integration

3. Where To Find Your Paying Client? Relationship

• Forum Themes-and-Templates

• CraigsList

• Hire a WordPress Expert Site https://codeable.io/

• Unofficial WordPress Forum Site http://bbpress.org/

• Social Network For Your Hosted WordPress Site http://buddypress.org/

4. Approach for your potential client

• Unique Nickname

• Quirky Picture

• Techniques to get the job

o Trustworthiness

o Competence

o Confidence

o A focus on the client instead of yourself.

  1. Communication with the client

o Email / Skype

o Telephone

 

 

 

 

 

 

 

5. How to get paid Example: $1000 estimate

 

o 50% upfront $500

o 25% higher boost in price $1250

o 5 to 10% rebate good customer discount $125

 

6. Be Selective

 

• Only basic CSS design changes

• No coding

• Done is less than a hour

• At least a net payment of $100

 

7. Making Estimates

 

• Introducing & asking Questions

• Questions about advantages

• Offer your contacts for references

• Base your pay on their value added in profit or increased business, in place of your pay scale

• TIP: Never tell them how much you charge until after you ask, “Do You Have A Budget In Mind?”

• Price is relative to the end user.

• It’s not about how much it costs, more about the customer’s profit or savings.

• If their budget is lower than my operating expenses, then the follow-up, can’t do business with them.

 

 

 

8. Smart Talk

 

• The 5 to 1 Ratio

o Queue up five suitable tasks

o Always ask a follow-up question.

o Prepare a task estimate

• Set The Hook

o Clarify Expectations

o Set a Scope Of Work

o Build a relationship

o Determine a worst case scenario

o Help the client earn as much as possible.

• Close your first sale so you can use it as a reference.

o Use your first customer to help close other customer

• Review your work

o Reload your gun

• Pay Rate Poll Taken:

o 1-$25 59%

o 26-$50 27%

o 51-$100 13%

o $100-Up 1%

• Rinse & Repeat

o Art of upsell – Five upsells

• Child Theme creation

• WordPress install option

• Mailing list integration

• Media Library optimization (ewww image optimization)

https://wordpress.org/plugins/ewww-image-optimizer-cloud/

• Security & update audit

• Gratitude is the best sale tool of all

9. What Now? Next Steps

• Schedule 5 new clients

• Investigate WordPress Security Checks

• Woo Commerce e-commerce plug-in

• Mail Chimp integration

• Woopra: Real-time Customer Analytics

 

 

 

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